How We Work

How we can help

A clear, collaborative approach to your project

Our work process involves around a collaborative effort. The entire project gets divided into clear set of milestones. Each milestone gets a clear start and end date so you know exactly when each step takes place and when your involvement is crucial to our progress.

We also understand that while we may be skilled at our job, there’s no one who knows your business, your industry and your customers better than you. So during the first milestone, we put a clear focus on understanding your business, your requirements and what you plan to achieve. And then we set out to make it happen.

So each project is divided into the following steps:



1. Initial Consultation & Research

We start the project by taking the time to learn about you and your business. We ask you to fill out a creative brief which covers most of our initial questions and helps us to understand your current position.

Using the creative brief, we learn about your goals, your ideal customers and your competitors…

Using the creative brief, we learn about your goals so we can tailor the website to meeting them; your ideal customers so we can build a website which is easy to use and gets results; and your competitors so we can see what they are doing right and wrong. We take all of this information into account and schedule a short call (or email/chat) to make sure we’ve nailed everything spot on.

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2. Gather & Organize

This is where we start developing a structure of your website. We create a sitemap which lists all the pages, collect your logo & other marketing material (so we can get a good sense of your company image) and any additional files (pictures, service list, testimonials, etc). If you don’t yet have a domain name/hosting finalized (necessary for all new websites), we will also help you with this.

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3. Design

We start the design phase by drawing up a wireframe of your website’s layout. This gives you a strategic view of the positioning of elements and shows you how the content will flow on the page.

Once the wireframe is approved, we come up with a color scheme that matches your current style of branding. We use your logo/marketing material for reference and dive into creating a gorgeous and functional design for the website. During the entire process, we keep a close contact with you discuss our progress & request feedback several times.

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4. Development

We start coding the finalized design into a functional website. Our coding practice ensures that the website is accessible in all sorts of browsers, computers and screen sizes. We will integrate a Content Management System (CMS) which allows you to easily manage your content. We also optimize the website (SEO) so ranks well in all major search engines.

Finally, before finalizing, we also make sure the website works well in all major browsers so that there are no quirks.

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5. Demo & Launch

We setup a demo so only you (and your colleagues and friends) can make sure everything works well. Once you give us the go-ahead, we’ll flip the switch and make the site live! We will also assign usernames and passwords for everyone who needs access, and walk you through how to start using your new website.

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6. Handover

Once the website has gone live and you’re happy with how everything works, we’ll hand over all the original files (design, code, templates, etc), so that you can keep them at a safe location for future reference.

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